3.1 SALES

Book Name: RETAIL KNOWLEDGE-WORKBOOK
Chapter Code: 10013

499.00 999.00

About This Chapter

No. of pages: 42

Chapter highlights:

1. The chapter uses authentic Sale data of 29 retail companies over a four-year period. The data is very useful for professional consumption.


2. The chapter allows reader to profile each company and analyse company-specific sale trends in relation to their operation, retail segment and format.


3. The chapter covers -

  • Retail company's sale structure
  • Difference between Retail sale & Product sale
  • Sale related KPIs, their formula/e & application
  • Types of Product sales
  • 11 sale planning approaches
  • Sale review techniques


4. The chapter offers following sections -

  • KNOWLEDGE providing information
  • ? THOUGHT TRIGGERS to instigate lateral thinking
  • ABBREVIATION/S of related key words
  • FORMULA/E for use in Work Section or otherwise
  • GLOSSARY of related terms
  • KEY LINK/S for more detail & source of information
  • WORK SECTION for self-practising
  • ANSWERS of Work Section
  • NOTES & COMMENTS to record key learning & analysis 

(Download, read & learn, print Work Section and practise)